DIY Toolkit

Brand Assets

Aprimo, New York Tech’s web-based Digital Asset Management (DAM) system. Provides access to brand resources, including logos, fonts, and general guidelines for use across communications and materials. Use these resources to ensure consistency in how the New York Tech brand is presented.

  • New York Tech Logos
  • College/School Logos
  • Presidential Seal
  • Roary the Bear Logo
  • New York Tech Brand Colors
  • Primary Typeface (Web/Print)
  • Icons
  • Powerpoint Templates
  • Campus Letterhead
  • School/College Letterhead
  • Social Media
Access Aprimo Brand Guidelines
Learn More About Aprimo

New users must request an account from the Digital Assets Library’s login page in order to access the system.

Digital Assets

Aprimo is New York Tech’s web-based Digital Asset Management (DAM) system for accessing and managing university assets—including:

  • Images
  • Videos
  • Documents

With AI-powered tagging and streamlined distribution, it helps teams quickly find, use, and optimize content.

Access Aprimo DAM

New users must request an account from the Digital Assets Library’s login page in order to access the system.

Want To Order Some Promotional Items?

Ordering branded products is easy and affordable with promotional merchandise developed by Strategic Communications. We’ve handpicked items to ensure the highest-quality merchandise and a range of prices. Branded items currently available include:

  • Bags
  • Totes
  • Fidget spinners
  • Tumblers for hot and cold drinks
  • Notebooks
  • USB drives
  • Umbrellas
  • Backpacks
  • Jackets
  • Mugs
  • Note cubes
View All Promotional Items

To place an order, please email promotional@nyit.edu.

Additional Resources

Have Any Questions?

Contact us at creative@nyit.edu.