Three young professionals in front of a blue monitor

Marketing, Advanced Certificate

Gain a competitive edge and get the knowledge, competencies, and skills you’ll need to market your product or service—or launch a career in marketing.

What You’ll Learn

Get the knowledge, competencies, and skills necessary to market your product or service—or launch a career in marketing with our 18-credit Advanced Certificate in Marketing.

You’ll learn what it takes to:

  • Generate and interpret relevant marketing data, translating it into information and strategies essential for decision-making across various functional areas of management.
  • Assemble a marketing plan for existing and new products and services, synchronizing marketing, operating, and financial modeling.
  • Assess national and global trends in the cultural, social, demographic, legal-political, economic, technological, and competitive environments.
  • Prepare, evaluate, and promote alternative market-entry strategies and marketing programs.

Career Options

  • Advertising Sales Manager
  • Brand Manager
  • Customer Relations Specialist
  • Data Analyst
  • Marketing Research Analyst
  • Media Buyer/Planner
  • Public Relations/Social Media Strategist

“The Advanced Certificate in Marketing adds important credentials to any professional’s resume—providing a skillset that companies desperately need to compete in today’s economy.”

Deborah Y. Cohn, Ph.D., M.Phil., M.B.A. ’89

Interim Dean, School of Management

Exceptional experiences.
Outstanding outcomes.

%M

MORE+

$63,790

“BEST”

73

Do. Make. Innovate.

Student Profile: Lena Hegemann

New York, NY | May 19, 2022

While Lena Hegemann will be part of the Class of 2022 commencement this May, she fulfilled her graduation requirements in December 2021 and is already immersed in the professional world as a campaign specialist at Bloomberg LP.

See Additional News »