School of Management
Expert Shares Easter Budget Tips
Professor of marketing and management advises consumers and travelers looking to save money during the Easter holiday season.
Business Analytics Professor Quoted in Tariffs Story
Expert explains how new economic policies could impact the cost of imported beverages.
Finance Expert: Here’s How to Shop for Car Insurance
Professor helps consumers weigh their options.
Supply Chain Analyst Warns About Possible Tariffs
Business expert suggests that tariffs on Canadian oil may pose energy challenges in the Midwest.
Expert Adds Insight to “Trump Economy” Scenarios
The economy will likely experience changes when President-elect Trump returns to office, but experts caution again money moves in the days leading up to the inauguration.
Finance Professor Shares Tips to Improve Credit Score
Accounting and finance expert offers expertise in navigating credit card use for those with bad credit.
Cohn Publishes Op-ed on Bad Gifts
Commentary in the Atlanta Journal-Constitution highlights marketing research on the five worst types of gifts.
Marketing Professor Comments on Surge for Consumer Reviews
Expert suggests that rampant feedback requests may cause distrust.
Researcher Shares Insight on Selfish Gifts
A marketing expert addresses the psychological reasons some people purchase self-centered presents.
Marketing Professor Weighs in on Coca-Cola’s 2024 Holiday Ads
A consumer behavior researcher explains why consumers react negatively when artificial intelligence generates emotionally charged marketing content.