New York City Campus Closed: Tuesday, March 17

Due to infrastructure work at 1855 Broadway, all buildings on the New York City campus will be closed on Tuesday, March 17. Employees should work remotely. It is anticipated that all buildings EXCEPT 1855 Broadway will reopen with full services on Wednesday, March 18. We will update information as soon as it becomes available.

Marketing Researcher Quoted

December 5, 2023

Insight from consumer behavior expert Colleen Kirk, D.P.S., associate professor in the School of Management, is featured in the Forbes article, “Why Barbie Made Forbes’ 2023 Power Women List.” Kirk explains that the doll has played a crucial role in shaping girls’ views on how much they can accomplish, including offering them opportunities to explore identities and future career possibilities like becoming a surgeon or an astronaut.

“It’s the whole idea that Barbie can reflect our aspirations. We can put ourselves into this doll, as women of all ages, and that’s really powerful,” says Kirk.