Aron Moore leads the commercial business of New York Tech's esports program, which encompasses the Center for Esports Medicine and the institution's collegiate esports team the Cybears.
In addition to building a winning esports team, Moore is charged with advancing New York Tech's reputation as a world-leader in esports medicine, partnering with commercial brands and other esports organizations to grow the esports sector as a whole, and promoting the positive impact that esports science has on performance, health, and career longevity.
Moore has worked in traditional sports and esports marketing for more than 15 years, joining New York Tech from the NBA in 2020, where he was a director in the league's Team Marketing and Business Operations department. During this time, he provided expert sponsorship guidance and consultation to help grow the teams' commercial businesses.
Originally from London, England, Moore's career in sports has seen him work with many highly respected brands across the world, including the English Premier League, with Tottenham Hotspur and Manchester City, as well as Major League Soccer with the New York City Football Club.