International Business Learning Goal

At the successful completion of the BSBA with an option in International Business, students will be able to analyze the global business environment for a multi-national firm, and develop international business strategies to enhance sustainability.

International Business Learning Objectives

Towards achieving the BSBA international business learning goal, the student will be able to:

1. Survey environmental factors and their impacts on the decision making process of a multinational;
2. Analyze the international economic environment for a firm operating in a global setting;
3. Integrate social media and emerging technologies to leverage opportunities in the global environment;
4. Apply international financial management concepts to enhance the value of the firm; and
5. Determine how marketing principles are utilized by international firms.

View the curriculum requirements.