Scott Liu Ph.D.


Scott Xianfang Liu, Ph.D.
   
  School: Management
Department: Marketing Studies
   
  Rank: Professor
Primary Domain of Expertise: Marketing
Education: Ph.D. - Pennsylvania State University
   
  Member of NYIT since: 1997
Administrative Title
: Senior Executive Associate Dean for Global Programs and Director of the Center for International Business Studies

Representative Intellectual Contributions:

Liu, X. (2013) " Seeking innovation vs playing by the old rule; Shangjie Business Review; November.

Liu, X. (2013) " Microsoft and Nokia: big acquisition but may have been too late;" Shangjie Business Review; October.

Liu, X. (2013) "The failing concept of focus strategy: a case in the information technology industry;" Shangjie Business Review; September.

Liu, X. (2013) "The difference lies in the build-in checking mechanism in the economic systems: a comparison between east and west;" Shangjie Business Review; August.

Liu, X. (2013) "With the build-in checking mechanism in the economic systems: the comparison between east and west;" Shangjie Business Review; July.

Liu, X. (2013) "Better understanding of current China based on Wexler's Principle of Internal-External Consonance;" Shangjie Business Review; June.

 Liu, X. (2013) "China's real estate: property tax and social responsibility;" Shangjie Business Review, p 63; May.

 Liu, X. (2013) "Apple's rise and fall: the competition between a closed system and an open system;" Shangjie Business Review, p 32; April.

Liu, X. (2013) "Year end entertainment and freedom of competition;" Shangjie Business Review; March.

Liu, X. (2012) Business Strategy: To Win by Thinking Different; The Central Party School Publisher; Beijing, China.

Liu, X. (2011) "The comparison of strategic approaches between east and west;" Shangjie Business Review; August 18.

Liu, X. (2011) "Why BestBuy's experiencing approach failed;" Shangjie Business Review; April 25.

Harris, P., Kinela, K., Liu, S.X., Malindretos, J. (2011) "Foreign exchange exposure: an overview;" The Institute for Business and Finance Research Annual Conference; January 25; Las Vegas, Nevada, USA.

Sizong, W., Chao, Y., Liu, S.X. (2010) "The cause for globalization and pattern of multinational's profitability;" AT Business Management Review; January.

Liu, X. (2010) "Detail management vs. macro-management;" Shanjie Business Review; January: 52-56.

Liu, X. (2010) "The real estate valuation in the context of government policy;" Shanghai Securities News, p C8; May 5.

Liu, X. (2010) "A turning point: China's economy after the bubble burst;" Economists' Roundtable Discussion on China's Economy; Foreign Language Press; Beijing, China.

Liu, X. (2009) "A portfolio approach is the way to overcome the uncertainty in knowledge creation business;" Shanghai Securities News, p C8; September 19.

Rutledge, J., Liu, S.X. (2008) "Why the westerners always pick on China;" Academy of International Business (AIB) Northeast USA - 2008 Annual Conference; October 2-4; Atlantic City, NJ, USA.

Rutledge, J., Liu, S.X. (2008) "A cognitive approach to international relationship;" The 7th Annual International Academic Conference on WTP and China;" October 24-26; Shanghai, China.

Liu, X. (2008) "Is CEO's outrageous pay outrageous?" Shanghai Securities News; February 29; pC8.


Contact Information

Phone: 516.686.7462/212.261.1589
E-Mail: sliu@nyit.edu
Campus: Old Westbury/Manhattan
Office: Wisser Library, Room 307 / 26 West 61st St, Room 423