Individual Faculty | Personnel | School of Management

Abram Poczter, Ph.D.

	Abram Poczter, Ph.D.

	School: Management Department: Marketing Studies

	Rank: Professor Primary Domain of Expertise: Marketing Education: Ph.D. - Columbia University

	Member of NYIT since: 1980 Administrative Title: Executive Director of Indirect Assessment

Representative Intellectual Contributions:

Poczter, A. (forthcoming) "Concept testing new products: Errors vs. segmentation variables;" has been accepted for publication in the Journal of Applied Business Research.

Poczter, A. & Poczter, S. (2010) "Conceptual roots and synergistic communalities in economics and marketing;" Journal of College Teaching and Learning 7(4):7-15.

Gill, A., Tibrewala, R., Poczter, A., Biger, N., Mand, H. S., Sharma, S. P. & Dhande, K. S. (2010) "Effects of transformational leadership on student educational satisfaction and student stress;" The Open Education Journal 3:1-9.

Poczter, A. (2009) "Reconnecting economics and marketings;" IABR Business Conference Proceedings; San Antonio, TX.

Poczter, A. (2009) "How to see the world from Madison Avenue, USA.;" IABR Business Conference Proceedings; San Antonio, TX.

Poczter, A. (2009) "Elements of marketing strategy;" Center for International Business Studies, NYIT - School of Management, October 20, 2009.

Contact Information

Phone: 516.686.7708
E-Mail: apoczter@nyit.edu
Campus: Old Westbury
Office: Wisser Library 324