Thanks to the power of social media, what happens in Vegas doesn’t always (unfortunately) stay in Vegas. It gets posted on Facebook, re-tweeted on Twitter, and shared with thousands on YouTube, according to social media expert Patrick Schwerdtfeger, who spoke to a group of business professionals at a School of Management event at the NYIT Auditorium on Broadway on Oct. 18.

The author of Marketing Shortcuts for the Self-Employed was among stars, celebrities, and business leaders to visit the venue during the fall semester for lectures, conferences, and film festivals.

On Oct. 13, stars of the Broadway musical The Addams Family led a live Internet broadcast to middle school classrooms across the country. Cast members brought the themes of the show to life to promote tolerance and understanding.

Encouraging students to take on leadership roles in the fields of science, technology, engineering, and math was the message of Eleanor Baum, Ph.D., the first female dean of a school of engineering in the United States. She asked students on Nov. 30 to take the lead in “solving societal problems, in creating and innovating, and doing wonderful and exciting things for society’s good and for your own.”

NYIT also welcomed celebrities at events organized by the Screen Actors Guild Foundation, including Gary Oldman, Dan Rather, Michael Shannon, Glenn Close, and Sissy Spacek.

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Winter 2012 Table of Contents