Julie Godsoe Managing Editor Office: Communications and Marketing Campus: Manhattan
Member of NYIT Since: 2013
Why work at NYIT?
After I graduated with an M.F.A. in fiction writing, I was lucky enough to get a PR job at The New School. It turned out that I loved working for higher education, and over my eight years there, I was able to take on a number of different rolespublicist, writer, editor, and project manager. Previously, I was a professional stage manager and a writer, and now I tend to gravitate toward work that requires both left and right brain thinking.
One of my favorite projects I managed was the Parsons alumni magazinebut it was only a small part of my role. The managing editor position at NYIT was the perfect opportunity for me to focus on one major initiativeNYIT Magazineand use my project management, editing, and writing skills. NYIT interested me from the outset because of the college's focus on STEM fields (that and the fact that the Manhattan campus is 15 blocks from my apartment!) But what really sealed the deal were the people I met when I interviewed. I was just amazed by the dedication, spirit, and energy of the staff, faculty, and students. NYIT seemed to me such a forward-thinking institution. I was, and am, so excited to be part of this community and help tackle the challenges so many universities face today.
What's the newest, freshest approach you bring to your job?
Obviously, the way we consume information has changed radically. My challenge will be to find ways to engage our alumni and other key stakeholders via print, Web, and social media.
It's imperative that those communications connect to each other while taking full advantage of the benefits each medium offers. Print versus digital is a hot topic. Magazines, newspapers, and books have had to adapt to the digital age. We know people primarily use the Web/social media to find information now, but print has not died out completely. Instead, I would argue that print has moved toward a more specialized medium. If you are going to put ink to paper, then it ought to look beautiful and make your reader feel special. It will be interesting to see how our alumni respond to these different types of communications and I'm excited about finding new ways to engage them and make them feel connected to NYIT.
Where do you find creative inspiration?
I reada lot. Speaking of print that feels transformative, I'm currently reading S by J.J. Abrams and Doug Dorst, which came out in October and has been getting a lot of buzz. Not only is the novel a nontraditional narrative (half of it takes place via scribbled notes in the margin), it also includes lots of inserts, pictures, and other little touches. It feels like a piece of art and really would be impossible to digitize. At the same time, I found out about the book through an elaborate viral marketing campaign, so it's a great example of how to tie together the Web and print.
I was a theater major, so I also try to see as much theater as I can. I'm particularly interested in the recent shift toward interactive theater. Shows like Sleep No More, Here Lies Love, and Then She Fell are making people think about what theater should be.
Have you earned any honors for your work?
I received a Service Excellence Award from The New School last year. I was also the project
manager of the redesign of The New School's website, which was nominated for a Webby in 2013. (We lost to University of Chicago. Ah well.)
What are your favorite things to do outside of the office?
I'm a bit of a foodie and love to travelso ideally, I like to combine the two! A few years ago, I spent a week in the English countryside going from little town to little town, and was astonished by the amazing food there. My husband and I also love renting places through Airbnb.
Name one interesting fact about you.
I may have lived in Manhattan for more than 10 years, but at heart, I'm still a girl from the suburbs. Driving to Old Westbury once a week and hitting up a diner, a real grocery store, or better yet, a MALL, is a real treat.
What's next on your agenda?
I'm really excited to get to know everyone at NYIT and find great stories to tell in the magazine. If you have ideas, please don't hesitate to reach out to me at firstname.lastname@example.org. I'd love to hear your thoughts.