Deborah Cohn (M.B.A. '89), Ph.D. Associate Professor and Director of Professional Enrichment (NY)
Department: Marketing Studies School: Management Campus: Old Westbury
Member of NYIT Since: 1991-95, 2010
When Deborah Cohn (M.B.A. '89), Ph.D., became associate professor of marketing studies at NYIT in 2010, she returned to the place that launched a newfound career path.
"It felt like I was coming home because I love it at NYIT," says Cohn, who previously served as adjunct professor from 1991-95. She has since been appointed director of the School of Management's Professional Enrichment Program for NYIT's New York campuses.
Cohn started out studying comparative religion at SUNY Albany and spent a year abroad in Israel at Hebrew University of Jerusalem. She later worked for a jewelry company, when she decided to sharpen her business acumen by enrolling in NYIT's M.B.A. program. Some of her favorite courses were taught by Marketing Professor Abram Poczter, Ph.D.
"Professor Poczter convinced me that what I really wanted was to be a professor, and he was right," Cohn says. "I found my career by coming to NYIT."
Now she helps students prepare for their own career paths. The Professional Enrichment Program complements classroom academics by introducing students to the business world through networking events and seminars. Upcoming events will include "mocktail" parties designed to teach students social etiquette at dinner parties as well as seminars with industry guest speakers on resume building and creating professional profiles for Facebook and LinkedIn.
In addition, Cohn's current research includes studying gift giving during economic downturns and consumer perceptions of green marketing. She also teaches Management of New Product Development, an undergraduate marketing course that taps students to think as entrepreneurs.
"We have great students at NYIT," she says. "They're creative, and I enjoy working with them."
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