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News and Events
News
Events

Aug 27 2014

NYIT Architecture Professor Helps Illuminate Burning Man Festival

Aug 26 2014

PA Grads Attain High Pass Rate on National Exam

Aug 19 2014

NYIT Cybersecurity Conference 2014

Aug 18 2014

NYIT and Turkish Partner YTU Offer Dual Master’s Degrees

Aug 08 2014

Student-Doctors Begin NYIT Osteopathic Medical Education

Aug 27 2014

Graduate Enrollment Day

Aug 29 2014

Domestic Residential New Student Orientation - Old Westbury

Sep 02 2014

New MFA Graduate Student Orientation

Sep 04 2014

Women’s Soccer vs. New Haven

Sep 05 2014

Career Services Welcome Back Breakfast

School of Management News
Feb 21 2011

PE Seminar: Webinar: The Science of Lead Generation: Scientifically Proven Ways to Get More Leads

Webinar: The Science of Lead Generation: Scientifically Proven Ways to Get More Leads

Presented by: American Marketing Association and Sponsored by: HubSpot

Speakers: Dan Zarrella, Marketing Scientist, HubSpot, and Anna Carbonara, Moderator, American Marketing Association

Date:  March 1, 2011

Time:  8:00 AM – 9:20 AM

Location: Manhattan Main Building, Room 706

Location: Old Westbury Harry J. Schure Hall, Room DL2

Leads are the fuel of many businesses, so why do so many companies leave their lead generation efforts to guesswork and hunches? HubSpot's social media scientist Dan Zarrella conducted groundbreaking mixed-methods research to understand the real data and science behind lead generation.
 

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