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Feb 02 2012

NYIT Finance Professor Shares Facebook IPO Lessons

New York, N.Y.  (February 2, 2012) – Facebook’s intention to go public is likely to start a wave of similar public offerings by other social media companies, including those with far less star power and income prospects, according to NYIT School of Management Finance Professor Steven Shapiro.

Facebook’s filing for an initial public offering of $5 billion yesterday is expected to value the company at $75 billion to $100 billion.  The filing noted that 845 million people around the world use Facebook.
“This is a big deal,” Shapiro said, “but the exact date and number of shares that will be available, as well as the price, remain to be determined. They may know already but they haven’t told the public.”
At least three points are important in the face of the social network’s public offering, said Shapiro. The first is that average investors should consider buying the stock only as part of a diversified portfolio, especially if they’re averse to risk.
“After the IPO, even if stock appreciates, it’s going to fluctuate a lot. It’s the nature of the beast.  Growth will slow down,” said Shapiro.
Shapiro also said the Facebook public offering demonstrates how attractive social media companies are as investments.  Third, he says, the move may prompt other social media companies to go public, even those with much smaller revenue and financial strength.
“We’re going to have to see if this starts another wave,” he said.  “Once FB does this, there’ll be other social media businesses that are looking to go public.”
Shapiro oversees the Center for Risk Management at NYIT’s School of Management. The center prepares students for all decision-making processes involving elements of uncertainty, and helps them gain the ability to identify risks and manage them effectively. 
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