YouTube
News and Events
News
Events

Apr 18 2014

Dr. Barbara Ross-Lee Honored for Professional and Public Service

Apr 17 2014

Water-Energy Nexus Conference in China Tackles Global Issues

Apr 16 2014

NYIT Celebrates M.B.A. Graduation at JUFE

Apr 10 2014

NYIT Anatomy Professors Awarded NSF Grant for Evolutionary Studies

Apr 04 2014

NYIT Expert to Lecture on Nation’s Physician Shortage and Poverty

Apr 24 2014

Job Search Strategies

Apr 25 2014

Relay For Life of NYIT

Apr 25 2014

The Source

Apr 25 2014

SOURCE 2014

Apr 27 2014

School of Engineering and Computing Sciences Expo

Marc Gobe

Marc Gobé

The School of Engineering and Computing Sciences, School of Management, School of Architecture and Design, and the College of Arts and Sciences cordially invite students, faculty, friends, and alumni to a presentation by world-renowned author, designer, futurist, filmmaker Marc Gobé, President of Emotional Branding LLC and former co-founder and co-president of DesGrippes-Gobe.

Where:

  • NYIT Auditorium on Broadway, 1871 Broadway, New York City

When:

  • Thursday, Oct. 7, 2010 during free hour (12:45  – 2 p.m.)

Presentation:

  • "We Are Not Living in a Fishbowl Anymore: Emotional Branding in the Age of Social Media”

R.S.V.P.

  • To reserve your seat at the free event, you must R.S.V.P. by emailing events@nyit.edu.
  • In your e-mail, include your name and phone number.
  • You will receive an e-mail confirmation with your e-ticket for the event within 5 business days.

Contact
For more information, contact events@nyit.edu or 516.686.1177.

About Event
Branding is not a one-way proposition anymore, and consumers are not cluttered at last in front of their TV's like fish in a fish bowl waiting for the picking. People are everywhere now, online, on their cell phones and in places that bring real experiences. Brands cannot push their goods to people without understanding the impact their marketing will have on society or understand the context in which those goods or services will be sold. A new dialogue needs to take place and past strategies are just not relevant in a world where brand building happens in social media.

Marc Gobé is a designer, writer, film maker, and brand strategist that has captured this change in his 2010 revised edition of Emotional Branding. Inspired by his travels around the planet for the past 3 years ( he is filming a new documentary to be release in 2011) Marc Gobé will share the following:

  • How brands impact cities and countries visually.
  • How leading thinkers, marketers and Designers are influencing and changing the way we see our world
  • How people in the margins of society such as graffiti artists become consultants to major brands in order to bring their spirit of rebellion into the corporate ivory towers
  • How Shepard Fairey the street artist that designed the now famous Obama poster and created support for the candidate in social media is telling us a thing or two about younger generations and their need to impact their world ( exclusive video interview will be shown )
  • How science and design are becoming best friends in bringing new solutions in a time of crisis

His presentation will change your perception of the world and your world.

  • Marc Gobé presentation on YouTube
Contact Us

New York »

Old Westbury - Events, Editorial
Gerry House
516.686.1177
Email Us | Map It


Live_Stats_skyscraper